To be a top development, management and advisory services consulting firm in Tanzania and East Africa serving to resolve developmental challenges in the areas of small and medium enterprises, agriculture, and trade.

To contribute towards improving the economic condition of people in the Eastern and Southern Africa region through cost-effective implementation of locally-appropriate solutions for building the capacity of small and medium enterprises in areas such as Agriculture, Agri-business, International Trade, General Business Management and other relevant facets of Private Sector Development.